The holidays are almost here! I want to send out a PSA on behalf of all small business owners. Your purchases matter. They go a long, long way. It's not just "one pin", "one print" or "one shirt". When you shop local, your gift has compounding interest—it's not only the perfect something for that perfect someone, but it makes a greater impact on the local economy, says yes to product diversity and enables a hard-working business owner the chance to keep going and keep growing. Small businesses see every sale, and for every sale, they / we are so so grateful. Why do you like to shop small?